Ms. Rachel, the viral children’s content creator, is preparing to launch her debut album this fall, and major retailers are already gearing up for what could be a significant commercial moment in the children’s entertainment space. The album, titled “I’m So Happy,” features 23 songs and will arrive on September 25th, having already climbed Amazon’s bestseller rankings weeks before its official release date.
The collection brings together classic nursery rhymes alongside original compositions performed by Ms. Rachel—whose real name is Rachel Accurso—alongside her husband Aron. The material draws from her popular “Songs for Littles” video series, which has gained a substantial following on YouTube and TikTok. Tracks range from traditional children’s favorites like “The Wheels on the Bus” to newer pieces such as “Icky Sticky Bubblegum.” The lead single, “I Love a Rainbow,” has been described as a bossa nova-influenced celebration of colors.
Several major retailers have secured exclusive vinyl editions of the album, including Amazon, Urban Outfitters, Walmart, and Target, each offering distinct color variants and limited runs. The album is being released through Sony Music’s Magic Star division, underscoring the professional backing behind this project. Listeners will also have access to digital streaming and download options across standard platforms when the album debuts.
This musical release represents the latest expansion of Ms. Rachel’s growing entertainment franchise, which already encompasses a Netflix series, merchandise, toys, and apparel targeting young audiences.
Originally reported by Rollingstone →
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