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Amazon is offering a significant discount on the Fire TV Stick 4K Plus this Labor Day weekend, bringing the device down to $39.99 from its current list price of $69.99. This represents a $30 savings and a 43% reduction on the recommended retail price, making it an attractive option for those looking to upgrade their streaming setup.
The Fire TV Stick 4K Plus is the newly renamed version of the original Fire Stick 4K, retaining all the features users appreciated while operating under fresh branding. The device recently received updates that allow it to run the latest Fire TV interface, which features a redesigned layout and enhanced personalized recommendations powered by Alexa+. The included voice remote enables hands-free searching and app launching, while also allowing control of compatible smart home devices like lights and robotic vacuums.
Users gain access to major streaming platforms including Netflix and Prime Video, along with support for Xbox Game Pass cloud gaming. The current price point falls $10 below the previous standard retail cost of $49.99, making this Labor Day promotion particularly noteworthy given recent price increases on Amazon’s Fire TV lineup. The deal is available starting September 4, 2026.
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Originally reported by Mashable →
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